Serolys Mascara Serolys Mascara Serolys Mascara Serolys Mascara Serolys Mascara Serolys Mascara Serolys Mascara
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★★★★★  4.9/5 — 14,646 verified reviews

Serolys Mascara: Visibly fuller lashes in 3 weeks, no clumping and no raccoon eyes.

Formulated specifically for the lashes of women in their 50s, 60s and 70s. Precision-tip brush + keratin formula. Recommended by pharmacists.

  • Precision-tip brush that catches even your finest lashes
  • Keratin + plant oil formula
  • Zero clumping, zero raccoon eyes
  • Removes gently with warm water, no rubbing or pulling out your lashes

As part of our special offer, we still have 7 items in stock.

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Free delivery on 2+ items 365-day guarantee, even on empty tubes

! Beware of cheap imitations.

Only Serolys guarantees the original keratin formula, recommended by pharmacists and trusted by thousands of women over 50.

Christine K.

I'd tried three "mature lash" mascaras last year, all disappointing. My pharmacist recommended this one. After 3 weeks, my daughter asked if I'd been to a beauty salon. That says it all.

Christine K., Geelong, VIC (Verified purchase) ★★★★★

Australian Women's WeeklyWoman's DayNew IdeaBetter Homes and GardensPrevention Australia

Restore the sparkle to your eyes in 3 simple steps.

A 1-minute routine that transforms fragile lashes into visible, defined and nourished lashes.

1. Glide the brush over your lashes

The precision-tip brush catches every lash from the root, even the shortest ones at the inner corner. No need for multiple coats: a single pass is enough to coat each lash without clumping.

2. The keratin deposits and nourishes

The water-based formula deposits a fine layer of pigment and keratin. Instant volume, without stiffening or drying out. Your lashes stay supple all day long.

3. Your lashes grow stronger week by week

The bioactive plant oils nourish your lashes deeply. After 2 to 3 weeks, your lashes are visibly fuller and longer, naturally.

Before / After 2 coats

Why this mascara is the right one for you

You've already tried several "anti-ageing" mascaras that promised the world. And every time, the same letdown: clumps by lunchtime, stinging eyes, and that same tired look staring back at you in the mirror by evening.

It's not your fault. Most mascaras on the market are designed for the lashes of a 30-year-old: thick, full, resilient. Not for your lashes today, finer and more fragile since the menopause.

Serolys was thought through differently. Its precision-tip brush catches your lashes as they are today, without missing a single one. Its keratin formula nourishes them while you wear it, instead of drying them out. And its water-based, pH-neutral formula respects the delicate skin around your eyes.

The difference isn't just something you see in your own mirror each morning. It's something others notice too. A colleague who says you're looking well, your husband glancing at you a little longer, your daughter asking if you've changed your skincare.

No miracles. No transformation. Just your lashes, only better. And the sparkle you thought you'd lost.

Designed for your lashes today, not the lashes you had at 30.

1. A brush that catches even the finest lashes

From 50 onwards, lashes thin out as microcirculation slows.

The Serolys precision-tip brush grips every lash, even the shortest ones at the inner corner, the ones your usual mascara simply slides past. The result: an open, defined look with no clumping and no smudging.

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Serolys Brush

2. Instant volume + long-term care

The keratin and plant oil formula coats your lashes from the very first application for visible volume.

Over the weeks, the bioactive nutrients nourish and strengthen your fragile lashes. One step, two benefits: instant sparkle, and density that builds over time.

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Instant volume

3. Validated for sensitive eyes after 50

Water-based, pH-neutral, hypoallergenic.

Free from harsh ingredients that dry out mature lashes. Recommended by pharmacists, made in France, ophthalmologist-tested. Lasts all day, removes gently in the evening.

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Sensitive eyes

A formula designed for mature eyes

The science of a treatment, the finish of a mascara.

Water-based, pH-neutral formula

Unlike oil-based formulas, Serolys uses a water base with a neutral pH. That's what makes it compatible with even the most sensitive eyes, including after cataract surgery or for contact lens wearers.

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Water-based pH-neutral formula

Hypoallergenic and made in France

Free from harsh parabens, free from controversial ingredients, validated under dermatological supervision. Every tube is produced in France to the strictest European cosmetic standards.

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Made in France

Lasts all day, no flaking

The keratin formula adheres to your lashes without stiffening or snapping them. From morning to evening, your lashes stay supple and defined, with no black smudges under your eyes by 4 pm. Resists tears, perspiration and rain. And removes gently, without rubbing.

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Lasts all day

Customer Reviews

Excellent 4.8 / 5 ★★★★★

★★★★★

"My fair lashes are finally visible"

I'm 64 with very fair lashes, even thinner since the menopause. No mascara made them visible before, they always looked like they weren't there. With Serolys, you can finally see them. And the brush doesn't irritate my eyes the way others do.

Janet M., 64, Hobart, TAS (Verified purchase)
★★★★★

"I appreciate this serum, sorry, mascara"

I've been using Serolys for 4 months. I was sceptical at first, I'd already been let down by so many products. But my lashes don't shed as fast now, they hold all day, and the formula doesn't dry them out like my old Revlon one. I'd find it hard to go without it now.

Maureen P., 61, Brisbane, QLD (Verified purchase)
★★★★★

"Recommended by my pharmacist"

My pharmacist at the local chemist told me about it. I've had sensitive eyelids since my cataract operation. She confirmed the formula was pH-neutral and suitable. No irritation, no redness, and a real difference to volume. At 67, I didn't think I'd find that again.

Helen L., 67, Perth, WA (Verified purchase)

Why Serolys and not another mascara?

Here's what mainstream brands don't do for lashes after 50.

Serolys MascaraStandard mascaras
Brush designed for fine, sparse lashes after 50
Water-based, pH-neutral formula
Suitable for sensitive eyes and contact lens wearers
Keratin + plant oils that nourish your lashes
Free from harsh parabens and controversial ingredients
Lasts all day without flaking or clumping
Removes gently, no rubbing or pulling out your lashes
Ophthalmologist-tested
Made in France, recommended by pharmacists
365-day guarantee, even on empty tubes

Your Questions

Is the Serolys Mascara truly effective for fragile lashes after 50?

Yes, and that's precisely why it was created. After 50, hormonal changes mean your lash follicles receive fewer nutrients through the microcirculation. Your lashes thin out, become shorter and more brittle. Our keratin and bioactive plant oil formula was developed specifically for this process. It nourishes existing lashes while supporting their natural strengthening.

How soon will I see results?

Volume is immediate from the very first application: the precision-tip brush catches every lash and the formula coats them without clumping. For lasting lash strengthening (density, length, resilience), allow 2 to 3 weeks of daily use.

How do I apply it for the best results?

Very simple: one coat from the base of your lashes to the tips, with a gentle zigzag to separate each lash. A single pass is enough thanks to the buildable formula. For a more intense effect (a night out, a special occasion), apply a fine second coat while the first is still slightly damp.

What if my lashes are very fine, fair or sparse?

Serolys was designed exactly for you. Its precision-tip brush catches the finest lashes, the ones standard brushes simply slide past, including fair lashes that are barely visible or very sparse. The formula adds volume and definition without weighing them down.

I have sensitive eyes / I wear contact lenses / I've had eye surgery. Is it suitable?

Yes. Serolys is water-based, pH-neutral, hypoallergenic, and ophthalmologist-tested. It's suitable for the most sensitive eyes, for contact lens wearers, and after eye surgery (cataract removal, refractive surgery). Free from harsh parabens, free from controversial ingredients.

How do I remove it without damaging my lashes?

Very gently. Place a cotton pad soaked in your usual makeup remover over your closed eye for 10 seconds, then wipe without rubbing. The mascara lifts off in a single pass. Our water-based formula dissolves easily, unlike waterproof mascaras that force you to scrub and pull out your lashes.

If I'm not satisfied, how does the refund work?

You have 365 days to try it. If at any point you're not happy, contact our customer service team and we'll refund you in full. No questions, no paperwork, even if the tube is empty. No risk to you whatsoever.

Are there any endocrine disruptors or controversial ingredients?

No. Our formula has been developed without harsh parabens, without phenoxyethanol, without occlusive silicones. Every ingredient has been selected for its compatibility with sensitive skin and eyes, and validated by our dermatological advisory panel. The full ingredient list is available further up on this page.

★★★★★

(4.9/5 — Recommended by 14,646 women)

The eyes you thought you'd lost.

You may have forgotten, but your lashes simply need the right formula to get their sparkle back. Serolys was designed for them. For you. And for the look you deserve to see in the mirror again.

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365-day guarantee, even on empty tubes.
No risk, just a promise.Made in France